Automating Holiday Operations: Why Santa uses Tanda
The Christmas rush is upon us. Flights are being booked, recipes are being tested, and stores are working overtime to make sure everything is delivered well before it’s time to open presents. According to eBay’s head of retail insights, Gavin Dennis, shoppers are buying earlier this year and expanding online purchases beyond gifts to everyday […]
12 December 2018 |
The Christmas rush is upon us. Flights are being booked, recipes are being tested, and stores are working overtime to make sure everything is delivered well before it’s time to open presents. According to eBay’s head of retail insights, Gavin Dennis, shoppers are buying earlier this year and expanding online purchases beyond gifts to everyday essentials like Christmas decorations and alcohol. It’s a great time for retail. As 200 smaller retailers from Paypal said, on average, they expect Christmas sales to produce 43% of their annual revenue. Everyone recognises the importance of the Christmas rush. Last year, Virgin Australia added 150 extra flights to cope with the holiday travel demand, even serving a traditional Christmas spread at their lounge on December 25. This year, in preparation for the surge in deliveries, Australia Post invested in a parcel processing machine that can process 10,500 parcels an hour, roughly double the capacity of existing technology. But even eBay, Virgin Australia, and Australia Post can learn a thing or two from the most efficient Christmas mogul: Saint Nick. Gifts are a year-round commitment At the North Pole, preparation for the Christmas rush never stops. Production for the most requested toys begins as soon as orders for the current year ends. Saint Nick, popularly known as Santa Claus, oversees all research and development. And because he values customer feedback, letters to Santa are reviewed by his dedicated staff to keep track of what kids want. His team knows that delivering the customer promise is a year-round commitment, even if the Christmas season accounts for most of the revenue. “The mission of providing happiness to kids around the world is what keeps the Christmas industry going,” Santa said. It’s not always easy, as trends constantly change, sometimes multiple times a year. There’s a lot to keep up with, but Santa and his team enjoy working in a well-oiled organisation with a clear vision. Even during the North Pole’s coldest days, they are able to keep production going, because they never underestimate the impact of their products and services on their youngest customers. Read more: Michael Barnard’s Step-by-Step Guide to Creating Customers for Life Keeping elves happy is key To be able to churn out millions of gifts every year, thousands of elves are employed by Santa’s toy production facility. Like every other business, elves’ rosters and paychecks need to be managed. Santa used to do it by pen and paper, monitoring his elves’ clock ins and spending hours and hours computing their pay. “It used to take up so much of my time,” he complained, “Sometimes I couldn’t go out to the production floor and check how things were moving”. That’s when Santa decided to introduce a workforce technology platform to the North Pole. When Santa started using Tanda, he had to sell the idea to the staffs as well. “The benefits for the owner and manager like myself, were immense, but I had to emphasise how helpful it would be for the work-life balance of the elves,” he reflected. It is now easier for everyone on the team to file their leave requests from their mobile phones and swap shifts when they really need to. Ensuring there is no wage theft has also become easier because accurate, paperless clock ins/outs are quickly interpreted and exported to payroll systems. The North Pole has become a more flexible, transparent workplace as a result. Read more: Why employees love Tanda’s Workforce Success software All hands on deck for the Christmas rush One of the biggest challenges during Christmas is the increase in demand for products and services. “In the past, we needed to work overtime because we didn’t have enough elf-power,” he remarked. This year, Santa and his elves made sure to cover all shifts without overworking any of the staff. This is because delivering the customer promise always starts with keeping the staff motivated and well taken cared of. Without the backbone of the company – the elves – kids around the world will not receive the gifts that will make their Christmas truly magical. Scheduling was easier than expected, because Tanda’s rostering software is able to build rosters to match demand, while setting a budget to make sure Santa doesn’t overspend on salaries. He still needed extra help though, and finding part-time staff during the holidays is difficult for many businesses, not just in the North Pole. Since using Tanda, however, Santa is easily able to call them in. “After rostering additional elves for the week, I send them notifications through SMS, email, and the app. We met our deadlines with no hiccups,” he added. Read more: What is the Contingent Workforce and how can you leverage it in your business? Why Santa uses Tanda Santa’s operations at the North Pole are just like any other of Tanda’s clients around the world. From needing a way to manage payroll efficiently, to improving workplace flexibility, Tanda understands what it takes to make positive changes happen in whatever industry. The Christmas rush highlights the best opportunities and biggest challenges facing owners and managers, and leveraging technology to work smarter, not harder, is something every business can benefit from. Maintaining success means riding the digital workforce success revolution to benefit from reduced administrative costs, optimised rostering, and accurate pay runs. Christmas is still a couple of weeks away, but already, Santa is planning for the year ahead. Constant improvement is central to their success, and is responsible for keeping the festive tradition alive. Using this year’s rostering and revenue data, he will build effective shifts and optimise production. His team is already looking forward to delivering better presents to children next December. So if you’re still on the fence about shifting to a workforce technology platform, just ask Santa why he uses Tanda! You don’t have to wait for Christmas to get your Tanda demo. Book one today!